THE PERFUMER
As a young man, Michel Germain lived in a world where his French heritage led him to a path of romance, love, and the world of Parisian perfumery.
“WHEN THEY SMELL YOUR SCENT, THE ONLY PLACE THEY WILL WANT TO BE IS CLOSER.”
THE INSPIRATION
Out of love for his wife, Norma, he was inspired to create a fragrance for her. She never wore fragrance before then. She said she would only wear a fragrance that made her feel seductive, attractive, as if she were the only woman in the world.
THE RESEARCH
To create this fragrance of love, Michel immersed himself in the fragrance bibles of Grasse, France. He wanted a naturally romantic scent, so he focussed on inescapable aphrodisiacs in blooms and botany that invited intimacy and closeness. He became a modern legend in these fragranced aspirations.
He spent days alone in the natural fields of scented blooms. In each field he breathed in the nuances of scent and the individual messages the floral beings wished to express to the world.
THE VISION
Michel listened to these messages and blended their songs, giving voice to their perfumed requiem of romance and love until the ethereal scents of love became a Michel Germain fragrance.
THE FLACON
Michel worked with the finest French glass craftsman to create his hand-blown sensuously curvaceous bottle.
THE GIFT
He gifted this result to Norma and the moment it adorned her skin the floral essence, spun from landscapes and wild fields of flowers, played their whispered song of romance, mystery, love, and eternal joy.
With each subsequent scent, Norma loves wearing each one or Michel will not offer it to the world.
THE RAPID GROWTH
In 1994, Michel Germain launched Séxual and Séxual Pour Homme in Canada.
The following year they launched at Bloomingdales, followed shortly by Macy’s.
For a total of 280 stores across North America.
Michel Germain was honoured with the “Lifetime Achievement” Award by his peers, honouring his contribution to the fragrance world for over 25 years.
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